Who is the best video format

CMS Hub Content management system software. Operations Hub Operations software. App Marketplace Connect your favorite apps to HubSpot. Why HubSpot? Marketing Sales Service Website. Subscribe to Our Blog Stay up to date with the latest marketing, sales, and service tips and news. Thank You! You have been subscribed. Start free or get a demo. Marketing 2 min read. MP4 Most digital devices and platforms support MP4, rendering it the most universal video format around. FLV Specifically designed for Adobe Flash Video Players, FLV is one of the most versatile and popular video formats around -- each web browser and each video platform supports this type of video format.

The best video file format may be the most compatible, the most compact or the most qualitative one. The MP4,. FLV and. WMV formats are supported by most devices and social platforms, but due to changing requirements and circumstances it is better to follow the links and check compatibility from the source:.

Bit rate or video speed in the online stream is measured in millions of bits per second. The higher the streaming speed, the more qualitative the video is. However, videos with a high bit rate are not always appropriate. An online video is a balancing act between the compression, transmission rate and quality. Fast-streaming video with a slower Internet speed will not be loading and will freeze all the time.

The best video format for Facebook and Instagram is MP4 with an h. This configuration provides for the best quality and the minimal file size. For saved video pieces, the best quality video format will be the one in which the original is recorded. Conversion of files from the camera to even a higher quality file will cause some data loss, not to mention a compression that may cause a significant pixelization loss. The only problem is that a qualitative video format size usually requires much space.

The majority of video editing apps have presets for various compression and distribution methods, such as email or YouTube. Speaking about video editing, file format is not significant. Only the structure of storing digital video data in the memory and video editors more or less recognizes all common video formats for PC.

In other words, a video file consists of a container described in video extensions that stores the record and a codec to process sound and picture. For editing videos, the file format codec matters. AVCHD has long come in both standard definition and high definition variations.

In modern technology terms, Flash Video has been around forever. Flash is divided into two distinct formats. FLV files are typically small and can be downloaded quite readily. The dominant format for displaying animated vector graphics online, SWF an acronym for Shockwave Flash is actually a Flash movie and it can be viewed as a Flash animation file. Although they are widespread when it comes to streaming videos on the internet, Flash formats are not supported by iOS devices such as iPhones and iPads, which can present major problems for Apple users.

Peri is the Content Marketing Lead at Uscreen. She writes to teach the world about the ways of video monetization. Stay up to date with the latest video business news, strategies, and insights sent straight to your inbox! Here are 9 free tools you can use to combine videos on desktop, mobile, and web apps.

Check out this ultimate guide for merging your videos! Videos files can be very large, and that can be a problem for uploading and hosting.

Here are 6 easy ways to reduce your video file size! Adding music not only helps make your video more interesting it also adds a professional touch. Here's how to add background music to videos:. Subscribe to the Uscreen newsletter to receive the latest video business insights, strategies and promotions straight to your inbox.

Peri Elmokadem Content Marketing Lead at Uscreen, knows video monetization like the back of her hand. Video Production.

Codecs In order to understand codecs, you must first understand compression. XviD — An open source version of the largely outmoded DivX, this codec is popular for the bit torrenting of films. A middle frame rate like 30 fps is something in between.

The amount of information processed per second. Higher bit rates process a lot of information, allowing for higher resolution and better color. The bit rate is the factor which determines how large the file size will be per minute of video. The number of shades of color the format supports. Common video is usually 8-bit , but some cameras will allow you to shoot in bit or higher. A relatively new feature which allows for seeing detail both in very dark and very bright areas of your image.

Common codecs are:. These are all in the same family and are similar to each other. Codecs are what the camera uses to know how to record the video, what your non-linear editing NLE software uses to read and play back the video files, and what a video player uses to play video.

Your software must support the codec the video is recorded in order to play or edit the vide. You may get to choose the specific codec you want to record in. The main differences between codecs here will be file size , and whether you can access a lot of different options like frame rate, bit rate, color sampling, and bit depth.

For example, if a camera offers a choice between AVCHD and MP4 , chances are, AVCHD will be lower-quality and offer smaller frame sizes , while MP4 may offer larger frame sizes and more choices when it comes to frame rates, bit depth, and color sampling.

You may also only be able to access certain frame rates with certain codecs. The choice between formats when shooting usually comes down to quality vs. The higher the quality — the higher the resolution, the higher the color depth, the higher the bit rate, using HDR — the larger the file size. Lower-quality video will usually have smaller file sizes.

But high quality means larger file sizes , which means your media cards will fill up faster , and you will have shorter recording times. If you need to record for a long period of time without stopping, a lower-quality format may be your answer , especially if you only plan to do light editing or no editing at all. AVCHD files are usually already in the format most streaming services recommend for upload, so you will be able to deliver your footage with no need to convert to another format.

As for frame rate , choose it based on how you want your footage to look , what feel you want it to have. Do you want it to look live news or sports? Choose a faster frame rate like 50 fps or 60 fps.